Charles Schwab Field Omaha (TDAPO)

Post by **Brad** » Wed Feb 09, 2011 8:41 pm

After Dark! Its going to be 60 Degrees Next week. I will get you a photo!

the1wags · Post by **the1wags** » Wed Feb 09, 2011 8:48 pm

Right on.

omahahawk · Post by **omahahawk** » Thu Feb 10, 2011 1:35 pm

Not to steal your thunder, but let me save you the trouble Brad. Of course if you want to post some more PICS, its always appreciated.

Progress at the ballpark

Employees from Omaha Neon Sign Co. lifted letters into place for contractors to attach to the exterior of TD Ameritrade Park on Wednesday.

http://omaha.com/article/20110210/NEWS0 ... e-ballpark

Post by **Brad** » Thu Feb 10, 2011 2:26 pm

I will get some more. I wish the OWH would do a Photo feature with a lot of stories. This one pic does nothing because they didn't even get the stadium in there!

StreetsOfOmaha · Post by **StreetsOfOmaha** » Thu Feb 10, 2011 5:29 pm

Oh, I'll take Brad's update pics over what the OWH featured any day! Looking forward to the pics, Brad.

S33 · Post by **S33** » Thu Feb 10, 2011 5:41 pm

In the OHW's defense, they are sort of out a photographer at the current moment...

StreetsOfOmaha · Post by **StreetsOfOmaha** » Thu Feb 10, 2011 5:44 pm

It was more a compliment to Brad than a jab at the OWH. What happened to that photographer again? :;):

S33 · Post by **S33** » Thu Feb 10, 2011 5:46 pm

StreetsOfOmaha wrote:It was more a compliment to Brad than a jab at the OWH. What happened to that photographer again? :;):

He got ran over by a bicycle and the bicyclist never stopped. Hit and pedal, I believe, is what they are calling it.

almighty_tuna · Post by **almighty_tuna** » Fri Feb 11, 2011 12:06 am

Still needs the TD, but almost there...Can't wait to see it illuminated!

Post by **Brad** » Fri Feb 11, 2011 12:21 am

Nice Shot!

the1wags · Post by **the1wags** » Fri Feb 11, 2011 1:26 am

Cool, thanks for the update shot. The sign looks pretty good.

Side note, that new building on the corner seemingly popped up since I visited at Thanksgiving. Nice how that intersection had zilch just a few years ago, now something on all four corners. :)

Tornado · Post by **Tornado** » Fri Feb 11, 2011 1:49 am

That is cool to see that intersection develop so fast. I also love the fact that you can see both Riverfront condo towers as you look down the street pass the stadium.

thenewguy · Post by **thenewguy** » Fri Feb 11, 2011 1:51 pm

S33 wrote:
StreetsOfOmaha wrote:It was more a compliment to Brad than a jab at the OWH. What happened to that photographer again? :;):
He got ran over by a bicycle and the bicyclist never stopped. Hit and pedal, I believe, is what they are calling it.

haha.

Linkin5 · Post by **Linkin5** » Fri Feb 11, 2011 4:13 pm

Drove by yesterday it looks pretty good but has a little too much of a corporate feel and not enough of a ballpark. When is the way upperdeck seating going to be put in?

StreetsOfOmaha · Post by **StreetsOfOmaha** » Fri Feb 11, 2011 4:25 pm

Nice pic, Tuna. Thanks!

Post by **Brad** » Sun Feb 13, 2011 4:19 pm

Finally found some time and weather to get photos shot!

1.

2.

3.

4.

5. Looks like they built this ticket gate structure at all entrances.

6. I am guessing this will be some sort of Digital Video board on the far north east end right on Cuming street.

7.

8.

9.

the1wags · Post by **the1wags** » Mon Feb 14, 2011 8:28 pm

Thanks for the update Brad. You know what's crazy? Nothing in these pictures was there what, three years ago? Ballpark, hotels, even Riverfront Place in the background.

StreetsOfOmaha · Post by **StreetsOfOmaha** » Tue Feb 15, 2011 1:29 am

Great photos, Brad! I love the one from the roof of Urban Outfitters! How'd you get up there?

almighty_tuna · Post by **almighty_tuna** » Tue Feb 15, 2011 2:31 am

Brad wrote:5. Looks like they built this ticket gate structure at all entrances.

Today they started putting up the "TD Ameritrade Park Omaha" on the back side of the scoreboard tower. Will grab pics tomorrow.

icejammer · Post by **icejammer** » Wed Feb 16, 2011 3:57 am

As of this evening they had yet to put up 'TD' on the sign.

Big E · Post by **Big E** » Wed Feb 16, 2011 5:39 am

Since no one else picked up on this, I will:

http://www.omaha.com/article/20110214/SPORTS/702149839

Shatel wrote:Some friends who were walking downtown last week said the TD Ameritrade lights were on and it looked spectacular. We're only two months away. Hard to believe, huh?

almighty_tuna · Post by **almighty_tuna** » Wed Feb 16, 2011 3:01 pm

Post by **Brad** » Wed Feb 16, 2011 3:05 pm

Awesome! Thanks for the Update Shot Tuna!

the1wags · Post by **the1wags** » Wed Feb 16, 2011 4:57 pm

Nice, thanks for the update Tuna.

One nit pick of mine though, what's with adding Omaha at the end of everything? Qwest Center Omaha. TD Ameritrade Park Omaha. People don't know what city they are in? Planning on opening 3 or 4 TD Ameritrade Parks? Dumb.

Anyways, TD is looking great. I'm coming back this summer for a weekend of CWS for sure.

Post by **Brad** » Wed Feb 16, 2011 5:01 pm

I am sure its a marketing deal. Say you are a Fan of Denver University and you are looking at their hockey schedule... next week it will say "Qwest Center Omaha". I don't really mind it. As you can see from the relatively small size of the font, its not like they are trying to push it to people that are already here.

Post by **Brad** » Wed Feb 16, 2011 6:36 pm

Got a text from the GF that the "TD" is now up.

Linkin5 · Post by **Linkin5** » Wed Feb 16, 2011 6:45 pm

Brad wrote:Got a text from the GF that the "TD" is now up.

Dang! Screw it I'm driving down there now.

almighty_tuna · Post by **almighty_tuna** » Wed Feb 16, 2011 6:48 pm

Lunch trip!!!

Linkin5 · Post by **Linkin5** » Wed Feb 16, 2011 6:53 pm

almighty_tuna wrote:Lunch trip!!!

Everybody better be wearing their name tags.

Post by **Brad** » Wed Feb 16, 2011 7:04 pm

Linkin5 wrote:
almighty_tuna wrote:Lunch trip!!!
Everybody better be wearing their name tags.

My name is on the back window of my car, close enought?

I won't be down there until closer to 5.

S33 · Post by **S33** » Wed Feb 16, 2011 7:28 pm

the1wags wrote: One nit pick of mine though, what's with adding Omaha at the end of everything? Qwest Center Omaha. TD Ameritrade Park Omaha. People don't know what city they are in? Planning on opening 3 or 4 TD Ameritrade Parks? Dumb.

.

Omaha is a brand just like Mazda or KFC is a brand. To manipulate or maintain a perception of your product, you must have brand equity. Brand equity is something Omaha has historically failed in, and still are. I think they are starting to get it and by branding their projects with Omaha in the name, shows it's at least taking some level of pride in itself.

Another good example: Kenefick Park's "Welcome to Omaha" monument.

The big winner: Texas. Texas has always done an absolutely awesome job with marketing themselves and other states and cities have definitely taken note.

Linkin5 · Post by **Linkin5** » Wed Feb 16, 2011 7:29 pm

S33 wrote:
the1wags wrote: One nit pick of mine though, what's with adding Omaha at the end of everything? Qwest Center Omaha. TD Ameritrade Park Omaha. People don't know what city they are in? Planning on opening 3 or 4 TD Ameritrade Parks? Dumb.

.
Omaha is a brand just like Mazda or KFC is a brand. To manipulate or maintain a perception of your product, you must have brand equity. Brand equity is something Omaha has historically failed in, and still are. I think they are starting to get it and by branding their projects with Omaha in the name, shows it's at least taking some level of pride in itself.

Another good example: Kenefick Park's "Welcome to Omaha" monument.

The big winner: Texas. Texas has always done an absolutely awesome job with marketing themselves and other states and cities have definitely taken note.

Perfectly put.

almighty_tuna · Post by **almighty_tuna** » Wed Feb 16, 2011 8:06 pm

Post by **Brad** » Wed Feb 16, 2011 8:12 pm

Awesome! Thanks for the additional update! I can't wait to get down there.

almighty_tuna · Post by **almighty_tuna** » Wed Feb 16, 2011 8:19 pm

They should have the south-facing TD up by then. Looks like there's enough letters for at least one more sign - my bet is on the east light tower.

the1wags · Post by **the1wags** » Wed Feb 16, 2011 8:20 pm

S33 wrote:
the1wags wrote: One nit pick of mine though, what's with adding Omaha at the end of everything? Qwest Center Omaha. TD Ameritrade Park Omaha. People don't know what city they are in? Planning on opening 3 or 4 TD Ameritrade Parks? Dumb.

.
Omaha is a brand just like Mazda or KFC is a brand. To manipulate or maintain a perception of your product, you must have brand equity. Brand equity is something Omaha has historically failed in, and still are. I think they are starting to get it and by branding their projects with Omaha in the name, shows it's at least taking some level of pride in itself.

Another good example: Kenefick Park's "Welcome to Omaha" monument.

The big winner: Texas. Texas has always done an absolutely awesome job with marketing themselves and other states and cities have definitely taken note.

I guess that makes sense from a tv prospective. "Live from TD Ameritrade Park Omaha".

Cool update shots.

Post by **Brad** » Wed Feb 16, 2011 8:21 pm

almighty_tuna wrote:They should have the south-facing TD up by then. Looks like there's enough letters for at least one more sign - my bet is on the east light tower.

I am guessing above the scoreboard on the field side...

almighty_tuna · Post by **almighty_tuna** » Wed Feb 16, 2011 8:22 pm

hrm....you may be right. bullocks...